Greg Orman graduated magna cum laude from Princeton University with a degree in economics and finance. He founded Environmental Lighting Concepts LLC, which grew to a multi-million-dollar enterprise within four years. Orman later co-founded Denali Partners LLC and served as Managing Member of Exemplar Holdings, LLC, overseeing a diverse portfolio of companies. His business acumen includes growing KLT Energy Services from under $100 million to nearly $1 billion in revenues. Orman has also been involved in public discourse, sitting on the board of American Public Square at Jewell College.

Greg Orman's political identity is shaped by a blend of business acumen and a desire for bipartisan solutions, challenging traditional party lines. His business ventures, particularly in energy efficiency, reflect a pragmatic approach to economic issues, yet his political actions, such as opposing the ACA, reveal a critical stance on healthcare policy. Orman’s willingness to engage with both Democratic and Republican candidates highlights an ideological fluidity that defies conventional party allegiance. His rhetoric often underscores a desire for effective governance over partisan loyalty, suggesting a nuanced approach to policy-making.